Inc42, a prominent player in India’s tech startup ecosystem, recently concluded its sixth edition of the D2CX program, which aims to support and nurture early-stage Direct-to-Consumer (D2C) brands in the country. The program, launched two years ago, provides a structured 12-week curriculum focused on helping D2C brands refine their execution strategies through mentorship, growth playbooks, and peer learning.
The latest cohort comprised 40 diverse D2C brands spanning categories like beauty, fashion, food, wellness, and lifestyle. India’s booming ecommerce sector, projected to exceed $400 billion by 2030, has attracted significant investor attention, with ecommerce being one of the most funded sectors in recent years.
D2C brands have emerged as a popular choice for entrepreneurs seeking to build consumer-centric brands emphasizing ownership, community, and distribution control. However, scaling these brands poses various challenges such as high customer acquisition costs, channel fragmentation, inventory management issues, and margin pressures.
To assist D2C founders in overcoming these obstacles, Inc42’s D2CX program offers practical guidance, operational insights, and networking opportunities to empower brands to navigate the complexities of growth successfully. With a track record of supporting over 300 D2C brands across multiple cohorts, the program continues to play a pivotal role in fostering the growth of India’s burgeoning D2C ecosystem.
Source: Inc42 Media