Apple has agreed to pay $250 million to settle a class action lawsuit accusing the company of misleading consumers about its Apple Intelligence features, particularly a promised overhaul of its Siri voice assistant. The settlement, filed in a federal California court, is pending judicial approval and would potentially be the largest of its kind by a tech company. Apple has not admitted any wrongdoing.
U.S. customers who purchased an iPhone 15 or iPhone 16 between June 2024 and March 2025 are eligible for individual payouts ranging from $25 to $95, according to a BBC report.
The complaints alleged that Apple promoted “AI capabilities that did not exist at the time, do not exist now, and will not exist for two or more years” in order to boost iPhone sales. Apple had announced a revamped Siri update alongside other Apple Intelligence features as part of iOS 18 in 2024, but the update never arrived. The rollout has since faced repeated delays, compounded by a series of departures from the team responsible for the features.
In a statement to Reuters, Apple said: “Apple has reached a settlement to resolve claims related to the availability of two additional features. We resolved this matter to stay focused on doing what we do best, delivering the most innovative products and services to our users.”
Apple has since partnered with Google to integrate Gemini AI as the underlying engine for its voice assistant. However, the updated Siri was not included even in the iOS 26.4 release. The company may reveal new Siri capabilities at its WWDC conference in June 2026, with a wider rollout potentially coinciding with new iPhone launches in September.
The settlement highlights the legal and reputational risks companies face when marketing features that are not yet available to consumers.
Source: mint – technology