Razorpay, a leading fintech company, has announced the launch of its Agentic AI Studio, a platform aimed at automating daily operations for small businesses in India. This move signals Razorpay’s expansion beyond traditional payment services into the realm of artificial intelligence.
Through the Agentic AI Studio, merchants can access a marketplace of AI agents designed to address common challenges faced by small and medium enterprises (SMEs). These AI specialists can assist with tasks such as checkout optimization, managing chargeback disputes, handling subscription renewals, and forecasting cash flow.
Razorpay’s CEO, Harshil Mathur, stated that the AI initiative is tailored to the needs of small businesses, offering cost-effective solutions to enhance operational efficiency. The pay-as-you-go model allows businesses to utilize AI agents only when necessary, providing flexibility in choosing services based on individual requirements and budgets.
Furthermore, Razorpay is piloting agentic commerce with partners like Swiggy and PVR, integrating AI agents into the consumer transaction process. By streamlining payments and enhancing user experience, Razorpay aims to solidify its position in the payment ecosystem, preparing for its upcoming IPO in 2027.
Source: Inc42 Media