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Razorpay, a leading digital payments provider, is strategically targeting global brands like Airbnb, Decathlon, and McDonald’s to enhance its high-margin business operations ahead of its IPO. CEO Harshil Mathur emphasized the necessity for specific integrations like card tokenization, data localization, and recurring payment regulations for Indian cards to operate effectively on international payment platforms. Mathur noted that without these adaptations, only 30% of customers can successfully finalize transactions, underscoring the importance of seamless tech integration in the global payment landscape.
Source: Tech-Economic Times